Amalia is the Founder of Good AF Consulting, a Vancouver, BC consulting firm where she helps companies build great marketing teams. She's also a marketing instructor at the British Columbia Institute of Technology and creator of The Wholehearted Manager, a newsletter for people who believe in leading with their heart, and that all employees deserve a safe space to work. Amalia has been in search marketing for 8 years, with her work focused on helping businesses understand marketing strategy, mentoring new marketers, building exceptional marketing teams and advocating for more ethical and transparent practices in our space. Her favorite saying is "It Depends," because context is everything.

Amanda Jordan has over 10 years of experience in the SEO industry that includes working with both SMB and enterprise clients. She is currently the Director of Digital Strategy at RicketyRoo.

Amanda Milligan is the Head of Marketing at Stacker Studio. With a degree in journalism and a decade in content marketing, she’s spent her career helping brands harness the intersection of content and SEO.

Andy Crestodina is the co-founder and CMO of Orbit Media, an award-winning 50-person digital agency in Chicago. Over the past 20 years, Andy has provided digital marketing advice to 1000+ businesses.

Areej is Head of SEO at Papier where she focuses on all things technical and on-site SEO. She is the founder of the global Women in Tech SEO community and has been in the digital marketing industry for 8+ years.

Chris Long is the VP of Marketing for the Go Fish Digital team. He works with unique problems and advanced search situations to help clients improve organic traffic through a deep understanding of Google's algorithm and web technology.

Crystal Carter is an SEO & Digital Marketer with over 15 years experience working with clients like Disney, Tomy, Kikkoman and more. She shares insights in leading publications like Google Webmaster Central, Moz , Search Engine Land, and Women in Tech SEO.

Dana helps people and teams do better marketing by setting goals and tracking data so that they understand what strategies and tactics bring value. In her spare time, she enjoys yelling at football players and collecting hobbies.

Debbie Chew is an SEO Specialist at Dialpad with a focus on content and SEO. With over 8 years of experience in digital marketing, she's passionate about link building and helping other marketers in this and other areas of SEO.

Dr. Pete is Marketing Scientist for Seattle-based Moz, where he works with the marketing and data science teams on product research and data-driven content.

Emily has worked in the SEO industry for 10 years as an individual contributor and team lead in both agency and in-house roles. Her focus includes content, local, schema, and on-site SEO - all of which she’s executed for small and enterprise businesses alike.

With more than 15 years in the SEO industry, Hannah's creative work has won multiple awards, and she's worked with a range of companies including the BBC, Dyson, Expedia, MailChimp, and Salesforce.

Jackie Chu is currently the SEO Lead, Intelligence for Uber, driving analytics and tooling for the SEO teams globally. She has deep experience in technical SEO, content SEO, ASO and international SEO spanning both B2B and B2C industries.

Joe Hall is an executive SEO consultant focused on analyzing and informing the digital marketing strategies of select clients through in-depth data analysis and SEO audits.

Karen brings a data-driven perspective to everything she does, from testing to creative, email to social media, advertising to websites to text messages. She spends her days helping clients understand their data, and A/B testing just about everything.

Born and raised in Barcelona, Lidia has been helping businesses reach their audiences in search across European markets, the US and Australia. She has used her background in Business and Psychology to drive organic growth for ecommerce sites, media and SaaS.

Lily Ray is the Sr. Director, SEO & Head of Organic Research at Amsive Digital, where she provides strategic leadership for the agency’s SEO client programs. Lily began her SEO career in 2010 in a fast-paced start-up environment and moved quickly into the agency world, where she helped grow and establish an award-winning SEO department that delivered high impact work for a fast-growing list of notable clients, including Fortune 500 companies.

Miracle is Organic Performance Lead (Insure) at Moneysupermarket Group and is armed with more than a decade of supporting national, and global brands with technical SEO and data strategy.

Noah is a technical marketer, nicknamed the Kraken, who is happiest building SEO tools, automations, data pipelines and communities. When not in the lab, he loves skiing, fly fishing, camping with his family, and walking his dog, Shadow.

Paddy is co-founder of Aira, a digital marketing agency based in the UK and delivering work across SEO, Paid Media, Content Marketing and Digital PR. He has been working in SEO since around 2004 when he got bored studying for his Law degree.

Paxton Gray serves as the CEO of 97th Floor, the team behind award-winning work for mid-market to enterprise clients like EOS, Google, Celebrity Cruises, AT&T, and Salesforce. He has been building agency marketing teams for 13 years.

Tina Fleming, Sr. Brand Strategist at Designzillas, is a level 20 inbound marketing mage with questing experience in conversion marketing and SEO. Her passions lie within the realm of unifying digital strategies, clarifying brand messages, and being ferocious.

Tom heads up the Search Science team at Moz, providing research and insight for Moz's next generation of tools. Previously he's headed up the London consulting team for SEO agency Distilled, and worked as a chef in a roadside grill.

As Seer’s VP of Innovation, Wil develops strategies and innovations to help clients build traffic and make money. Over the past two decades, his methods have helped shape the search industry and he regularly speaks at marketing conferences worldwide.

Will Critchlow is CEO of SearchPilot. SearchPilot is an enterprise SEO A/B testing platform that proves the value of SEO for the world’s biggest websites by empowering them to make agile changes and test their impact.